About Us – Marketing for Auto Repair Shops
Many shop owners know they need auto shop marketing, but they’re not exactly sure what that really means. You might hire someone to manage social media, another company to handle your website, and a third for your CRM—but is any of it actually working together to grow your shop?
We help auto repair shops across the United States build a strong, consistent online presence that matches the reputation they’ve earned in their community. From social media marketing for automotive businesses and story-driven video content to business listings optimization, we manage the pieces that matter while working with the systems and vendors you already have in place.
Our goal is simple: make your marketing aligned, professional, and effective so your shop builds trust, attracts new customers, and grows without adding stress. Every serious auto repair shop needs someone in their corner overseeing the full strategy — not just random pieces. We combine hands-on marketing management with coaching and strategy, tailored to your shop’s needs.
Take a look at some of the shops we work with and how they show up online — a real example of the kind of presence we help build.
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Meet the Owners
Hello, I’m Ellen. I grew up working in my dad’s auto repair shop in Mesa, Arizona, and that’s where my passion for helping shop owners succeed began. I spent eight years learning the ins and outs of running a shop and building systems to manage everything a shop needs online — from the website and Google Business Profile to social media and content that consistently brings in new customers organically.
Seeing how well these systems worked for our shop, I realized so many family-owned auto repair shops with strong reputations were missing out on online opportunities. I wanted to help them present their business confidently online and attract the right customers without wasting time or money.
With Brandon’s support, I turned that vision into AZ Digital Branding — a company built to serve auto repair shops nationwide. Today, we help shop owners take control of their online presence through websites, Google listings, social media, and video, empowering great shops to shine online and take their business to the next level.
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